Dynamic Competitive Behavior of Enterprises in Multi-Network: Evidence from Chinese Animation Industry
Shenglei Pi 1  
,  
Shuo Liu 2
,  
 
 
More details
Hide details
1
Institute of Industrial Economics and Enterprises Management, Guangzhou Academy of Social Science, Guangzhou 510635, China
2
School of Economics and Commerce, Guangdong Mechanical & Electronical college of Technology, Guangzhou 510515, China
3
Academy of Politics & Business Studies, Nanfang College of Sun Yat-sen University, Guagnzhou 510970, China
CORRESPONDING AUTHOR
Shenglei Pi   

Institute of Industrial Economics and Enterprises Management, Guangzhou Academy of Social Science, Guangzhou 510635, China
Online publish date: 2017-08-16
Publish date: 2017-08-16
 
EURASIA J. Math., Sci Tech. Ed 2017;13(8):5185–5203
KEYWORDS
ABSTRACT
In this study, we try to reveal the mechanism of the enterprise competitive strategies embedded in multi-network as the intermediary role between the three kinds network relationships and performance, in order to answer such question: what kind of network relationships can enterprise relies on and choose a speculate competitive strategies for sustainable development? This research chose the Chinese animation enterprises as samples. We collect data from questionnaires to Guangzhou Animation Association and such an opportunity of the 2014 Guangzhou International Cartoon Festival (2014CICF) and testified the mediation effects of three competitive strategies between different dimensions of networks and firm performance. Results of this study indicated the mediating role of the three kinds of competitive strategies between the multiple network connection and performance. 1) Confrontation strategy has a mediating impact between inner-industry network and performance, so as between cross-industry network and performance. 2) Barrier strategy has played a mediating role between inner-industry network and performance, so as between government-relation network and performance. But barrier strategy fails to play roles between the cross-industry network and performance. 3) Symbiosis strategy has played an incomplete mediating role on the relationship between inner-industry network and performance, so as between government-relation network and performance. This study introduced the context of the dynamic competitors to promote the development of dynamic competition theory. Adopting the perspective of multi-network to the study of the dynamic competitive strategy in this paper is put forward to fill the gap between the dynamic competitive behavior and the corporate strategy.
 
REFERENCES (82)
1.
Acquaah, M. (2012). Social Networking Relationships, Firm-specific Managerial Experience and Firm Performance in A Transition Economy: A Comparative Analysis of Family Owned and Nonfamily Firms. Strategic Management Journal, 33(10), 1215–1228. doi:10.1002/smj.1973.
 
2.
Albers, S., & Heuermann, C. (2013). Competitive Dynamics across Industries: An Analysis of Inter-Industry Competition in German Passenger Transportation. Schmalenbach Business Review, 65(4), 431-453.
 
3.
Alshamali, M., Alfadly, M., & Abumustafa, N. I. (2008). Financial and social barriers to bank merger and acquisition. Journal of Derivatives & Hedge Fundes, 14(3/4), 160-197. doi:10.1057/jdhf.2008.19.
 
4.
Arora, A., Belenzon, S., & Rios, L. A. (2014). Make, Buy, Organize: The Interplay Between Research, External Knowledge, and Firm Structure. Strategic Management Journal, 35, 317–337. doi:10.1002/smj.2098.
 
5.
Baron, R. M., & Kenny, D. A. (1986). The moderator-mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations. Journal of Personality and Social Psychology, 51(6), 1173-1182. doi:10.1037/0022-3514.51.6.1173.
 
6.
Barrat, A., Barthelemy, M., & Vespignani, V. (2004). Weighted evolving networks: coupling topology and weight dynamics. Physical Review.
 
7.
Basile, A. (2011). Networking System and Innovation Outputs: The Role of Science and Technology Parks. International Journal of Business and Management, 6(5), 3-15. doi:10.5539/ijbm.v6n5p3.
 
8.
Baum, J. A., & Kron, H. J. (1996). Competitive Dynamics of Interfirm Rivalry. Academy of Management Journal, 39(2), 255-291. doi:10.2307/256781.
 
9.
Boddewyn, J., & Brewer, T. (1994). International business political behavior: new theoretical directions. Academy of Management Review, 19, 119-43. doi:10.5465/AMR.1994.9410122010.
 
10.
Boyce, J. R. (2000). Interest Group Competition over Policy Outcomes: Dynamics, Strategic Behavior, and Social Costs. Public Choice. 102(3-4), 313-339. doi:10.1023/A:1005015131088.
 
11.
Busbin, J. W., Johnson, J. T., & DeConinck, J. (2008). The Evolution of Sustainable Competitive Advantage: From Value Chain to Modular Outsource Networking. Competition Forum, 6(1), 103-108.
 
12.
Caves, R., & Ghemawat, P. (1992). Identifying Mobility Barriers. Strategic Management Journal, 13, 1-12. doi:10.1002/smj.4250130102.
 
13.
Chang, S., & Wu, B. (2014). Institutional Barriers and Industry Dynamics. Strategic Management Journal, 35, 1103-1123. doi:10.1002/smj.2152.
 
14.
Chellappa, R. K., & Saraf, N. (2010). Alliances, Rivalry, and Firm Performance in Enterprise Systems Software Markets: A Social Network Approach. Information Systems Research, 21(4), 849-871. doi:10.1287/isre.1090.0278.
 
15.
Chen, H. (2011). The Relationship between Technology Industrial Cluster and Innovation in Taiwan. Asia Pacific Management Review, 16(3), 277-288. doi:10.6126/APMR.2011.16.3.05.
 
16.
Chen, M. (1992). Nonresponse and delayed response to competitive moves. Academy of Management Journal, 35(3), 539–570. doi:10.2307/256486.
 
17.
Chen, M. (2009). Competitive dynamics research: An insider’s odyssey. Asia Pac J Manag, 26, 5-25. doi:10.1007/s10490-008-9110-7.
 
18.
Chen, M. J. (1996). Competitor analysis and interfirm rivalry: toward a theoretical integration. Academy of Management Review, 21(1), 100–134. doi:10.5465/AMR.1996.9602161567.
 
19.
Chen, M. J., & Miller, D. (1994). Competitive Attack, Retaliation and Performance: An Expectancy-valence Framework. Strategic Management of Journal, 15, 85-102. doi:10.1002/smj.4250150202.
 
20.
Chen, M., & Miller, D. (2015). Reconceptualizing Compatitive Dynamics: A Multidimensional Framework. Strategic Management Journal, 36(6), 758-775. doi:10.1002/smj.2245.
 
21.
Chen, M., & Stucher, K. (1997). Multinational Management and Multimarket Rivalry: Toward A Theoretical Development of Global Competition. Academy of Management Proceeding, 2-6. doi:10.5465/AMBPP.1997.4977863.
 
22.
Chen, M.-J., Smith, K. G., & Grimm, C. (1992). Action characteristics as predictors of competitive responses. Management Science, 38, 439-455. doi:10.1287/mnsc.38.3.439.
 
23.
Chi, L., Holsapple, C. W., & Srinivasan, C. (2007). The linkage between IOS use and competitive action: a competitive dynamics perspective. ISeB, 5, 319-356. doi:10.1007/s10257-007-0050-4.
 
24.
Cournot A. (1838). Researches into the mathematical principles of the theory of wealth. Paris: Hachette.
 
25.
D’Aveni. (1994). Hypercompetition: Managing the Dynamics of Strategic Maneuvering. New York: Free Press.
 
26.
D’Aveni. (1998). Waking Up to the New Era of Hypercompetition. Washington Quarterly, 21(1), 183-195. doi:10.1080/01636609809550302.
 
27.
Danah, M. B., & Ellison, N. B. (2007). Social Network Sites: Definition, History, and Scholarship. Journal of Computer-Mediated Communication. 13(1), 210-230. doi:10.1111/j.1083-6101.2007.00393.x.
 
28.
Deng, X., Tian, Z., Fan, S., & Abrar, M. (2010). The prediction of firm’s competitive response from non-market and market perspective: Evidence from China. Nankai Business Review International, 1(4), 416-443. doi:10.1108/20408741011082570.
 
29.
Dhanaraj, C., & Parkhe, A. (2006). Orchestrating innovation networks. Academy of Management Review, 31(3), 659-662. doi:10.5465/AMR.2006.21318923.
 
30.
Edwards, C. D. (1955). Conglomerate Bigness as a Source of Power. In Business Concentration and Price Policy. Conference of the University-national Bureau Committee for Economic Research. Princeton, NJ: Princeton University Press. 331-352.
 
31.
Elodie, G., & Mothe, C. (2012). SME dependence and coordination in innovation networks. Journal of Small Business and Enterprise Development, 19(2), 263-280. doi:10.1108/14626001211223892.
 
32.
Evans, W. N., & Kessides, I. (1994). Living by the golden rule: Multimarket contact in the US airline industry. Quarterly Journal of Economics, 109, 241–366. doi:10.2307/2118466.
 
33.
Ferrier, W. J., Smith, K. G., & Grimm, C. M. (1999). The role of competitive action in market share erosion and industry dethronement: A study of industry leaders and challengers. Academy of Management Journal. 42, 372-388. doi:10.2307/257009.
 
34.
Furrer, O., & Thomas, H. (2000). The rivalry matrix: understanding rivalry and competitive dynamics. European Management Journal, 18(6), 619-637. doi:10.1016/S0263-2373(00)00054-2.
 
35.
Gao, W., Farahani, M. R., Aslam, A, & Hosamani,S. (2017). Distance learning techniques for ontology similarity measuring and ontology mapping. Cluster Computing-The Journal of Networks Software Tools and Applications, 20(2SI), 959-968. doi:10.1007/s10586-017-0887-3.
 
36.
Gimeno, W. (1999). Multimarket contact, economies of scope, and firm performance. Academy of Management Journal, 42, 239–259. doi:10.2307/256917.
 
37.
Gnyawali, D. R., & Madhavan, R. (2001). Cooperative Networks and Competitive Dynamics: A Structural Embeddedness Perspective. Academy of Management Review, 26(3), 431-445. doi:10.5465/AMR.2001.4845820.
 
38.
Hannan, M. T., & Freeman, J. (1977). The Population Ecology of Organizations. American Journal of Sociology, 82, 929-96. doi:10.1086/226424.
 
39.
Heggestad, A. A., & Rhoades, S. A. (1978). Multimarket interdependence and local competition in baking. Review of Economics and Statistics, 60, 523–532. doi:10.2307/1924244.
 
40.
Helmersa, C., & Rogers, M. (2011). Does patenting help high-tech start-ups? Research Policy, 40, 1016–1027. doi:10.1016/j.respol.2011.05.003.
 
41.
Hendrix, L. K. (1976). Social Networks, and Integration among Ozark Residents and Out-Migrants. Journal of Marriage and the Family, 38(1), 97-104. doi:10.2307/350553.
 
42.
Hoskisson, R. E., Hitt, M. A., Wan, W. P., & Yiu, D. (1999). Theory and research in strategic management: Swings of a pendulum. Journal of Management, 25(3), 417-456. doi:10.1177/014920639902500307.
 
43.
Jarillo, J. C. (1988). On strategic networks. Strategic Management Journal, 9(1), 31-41. doi:10.1002/smj.4250090104.
 
44.
Jiancai, P. (2008). Regional Market Integration under Competition between Chinese Local Governments. Economic Researches (Chinese version), 3, 115-124.
 
45.
Kandampully, J. (2002). Innovation as the core competency of a service organization: The role of technology, knowledge and networks. European Journal of Innovation Management, 5(1), 18-26. doi:10.1108/14601060210415144.
 
46.
Kaplan, S., & Vakili, K. (2015). The Double-edged Sword of Recombination in Breakthrough Innovation. Strategic Management Journal, 36(10), 1435–1457. doi:10.1002/smj.2294.
 
47.
Kapoor, R., & Furr, N. R. (2015). Complementarities and Competition: Unpacking the Drives of Entrants’ Technology Choices in the Solar Photovoltaic Industry. Strategic Management Journal, 36(3), 416-436. doi:10.1002/smj.2223.
 
48.
Karagozoglu, N., & Fuller, A. W. (2011). Strategic Aggressiveness: The Effects of Gain-Thrust Schema and Core Stakeholder Salience. Journal of Managerial Issues, 23(3Fall), 301-322. http://www.jstor.org/stable/23....
 
49.
Karakaya, F., & Yannopoulos, P. (2011). Impact of market entrant characteristics on incumbent reactions to market entry. Journal of Strategic Marketing, 19(2), 171-185. doi:10.1080/0965254X.2011.557741.
 
50.
Kumar, P., Dass, M., & Kumar, S. (2015). From competitive advantage to nodal advantage: Ecosystem structure and the new five forces that affect prosperity. Business Horizons, 58(4), 469-481. doi:10.1016/j.bushor.2015.04.001.
 
51.
Lee, S., & Kim, M. (2010). Inter-technology networks to support innovation strategy: An analysis of Korea’s new growth engines. Innovation: management, policy & practice, 12(1), 88-104. doi:10.5172/impp.12.1.88.
 
52.
Li, H., & Atuahene-Gima, K. (2001). Product innovation strategy and the performance of new technology ventures in China. Academy of Management Journal, 44(6), 1123-1134. doi:10.2307/3069392.
 
53.
Liu, Z. (2017). China’s strategy for the development of renewable energies. Energy Sources, Part B: Economics, Planning, and Policy, 1-5. doi:10.1080/15567249.2017.1336813.
 
54.
Livengood, R. S., & Reger, R. K. (2010). That’s Our Turf! Identity Domains and Competitive Dynamics. Academy of Management Review, 35(1), 48-66.
 
55.
Manikandan, K. S., & Ramachandran, J. (2015). Beyond institutional voids-Business groups, incomplete markets, and organizational form. Strategic Management Journal, 36(2), 598–617. doi:10.1002/smj.2226.
 
56.
Marcel, J. J., Barr, P. S., & Duhaime, I. M. (2010). The Influence of Executive Cognition on Competitive Dynamics. Strategic Management Journal, 32, 115-138. doi:10.1002/smj.870.
 
57.
McEvily, B, & Zaheer, A. (1999). Bridging Ties: A Source of Firm Heterogeneity in Competitive Capabilities. Strategic Management Journal, 20, 1133-1156.
 
58.
Mi, C., Shen, Y., Mi, W., & Huang, Y. (2015). Ship Identification Algorithm Based on 3D Point Cloud for Automated Ship Loaders. Journal of Coastal Research, (73), 28-34. doi:10.2112/SI73-006.1.
 
59.
Miles, R. E., & Snow, C. C. (1986). Organizations: New concepts for new forms. California Management Review, 38(3), 62-73.
 
60.
Mohannak, K. (2007). Innovation networks and capability building in the Australian high-technology SMEs. European Journal of Innovation, 10(2), 236-251. doi:10.1108/14601060710745279.
 
61.
Muegge, S. (2013). Platforms, Communities, and Business Ecosystems: Lessons Learned about Technology Entrepreneurship in an Interconnected World. Technology Innovation Management Review, (2), 5-15.
 
62.
Ndofor, H. A., Sirmon, D. G., & He, X. (2011). Firm resources, competitive actions and performance- investigating a mediated model with evidence from the in-vitro diagnostics industry. Strategic Management Journal, 31(6), 640-657. doi:10.1002/smj.901.
 
63.
Nishiguchi, T. (1994). Strategic Industrial Sourcing. New York, NY: Oxford University Press.
 
64.
Ozer, M., & W. Zhang. (2015). The Effects of Geographic and Network Ties on Exploitative and Exploratory Product Innovation. Strategic Management Journal, 36(7), 1105-1114. doi:10.1002/smj.2263.
 
65.
Penrose E. T. (1959). The Theory of the Growth of the Firm. Oxford: Basil Blackwell.
 
66.
Pi, S., & Lan, H. (2014). Competitive Repertoire and Coordination of Chinese Horizontal Integrating Firms: Moderating Effects of Market Fragmentation. Management World (Chinese version), (4), 83-92. doi:10.3968/%25x.
 
67.
Ping, Z., & Tiebo, S. (2012). Study on Association between Political Relationship and Organizational Performance. Chinese Management Journal (Chinese version), 9(3), 364-370.
 
68.
Porter, M. E. (1980). Competitive strategy. New York: Free Press.
 
69.
Porter, M., & Kramer, M. (2006). Strategy and society: the link between competitive advantage and corporate social responsibility. Harvard Business Review, 12, 1-15.
 
70.
Santos, F., & Eisenhardt, K. (2009). Constructing markets and shaping boundaries: Entrepreneurial power in nascent fields. Acad. Management J, 52(4), 643–671. doi:10.5465/AMJ.2009.43669892.
 
71.
Schutjens, V., & Stam, E. (2003). Then Evolution and Nature of Young Firm Networks: A Longitudinal Perspective. Small Business Economies, 21(2), 115-148.
 
72.
Skaggs, B. C., & Huffman, T. R. (2003). A customer interaction approach to strategy and production complexity alignment in service firms. Acad. Management J, 46(6), 775–786. doi:10.2307/30040668.
 
73.
Tian, Z., & Fan, S. (2008). Competitive interaction A study of corporate market and non-market behaviors in Chinese transitional environment. Journal of Chinese Economic and Foreign Trade Studies, 1(1), 36-48. doi:10.1108/17544400810854487.
 
74.
Tortoriello, M. (2015). The Social Underpinning of Absorptive Capacity: The Moderating Effects of Structural Holes on Innovation Generation Based on External Knowledge. Strategic Management Journal, 36(5), 586-597.
 
75.
Vosselman, E. (2012). Approaching control in interfirm transactional relationships Contrasting and connecting a transaction cost economics perspective with an actor-network theory perspective. Qualitative Research in Accounting & Management, 9(1), 4-20. doi:10.1108/11766091211216088.
 
76.
Wanto, H. S., & Suryasaputra, R. (2014). The Effect of Organizational Culture and Organizational Learning towards the Competitive Strategy and Company Performance. Information Management and Business Review, 4(9), 467-476.
 
77.
Xie, H. (2005). Study on Influence of Strategic Networks on Dynamic Competitive Behavior of Firms. Research Management (Chinese version). (2), 104-112.
 
78.
Xie, H., Lan, H., Ye, G., & Du, T. (2003). Competitive Dynamics: Empirical Study of Major Chinese Color TV Companies. Management World (Chinese version). (4), 77-128.
 
79.
Xie, H., Liu, Y., & Lan, H. (2005). Study on Association of Strategic Networks and Corporate Strategic Advantages. Science & Technology Progress and Policy (Chinese version). (9), 22-23.
 
80.
Xu, Y. (2011). Competitive Network and Competitive Behavior: A Study of the U.S. Airline Industry. Academy of Strategic Management Journal, 10(1), 45-63.
 
81.
Young, A. (2000). The Razorps Edge: Distortions and Incremental Reform in the People’s Republic of China. Quarterly Journal of Economics, 115(4), 1091-11351. doi:10.1162/003355300555024.
 
82.
Zang, Z., & Xuefang, J. (2013). Innovation and Transition of Institution of Chinese Internet Cultural Industry: Evidence from 1994 to 2011. Studies in Science of Science (Chinese version), 31(04), 630-640.
 
eISSN:1305-8223
ISSN:1305-8215