In recent years, the rapid development of network technology has brought new changes in the media, and pushes mankind into a new era of information. The network we media represented by the Internet is the product of current network technology and media, because of its high openness, freedom and tolerance, the network we media becomes the important strength impacting ideological and moral aspects of college students. On the one hand, the new media can enrich students’ information resources, broaden their horizons, on the other hand, the information brought by new media is not always good, which impacts the students’ moral outlook, and the traditional moral order is imbalanced. The moral anomie phenomenon of college students has aroused great concern of the society, under the background of new media, moral construction has become increasingly prominent. As the pillar of national future, college students’ moral level is closely related to the development of social morality. In the network media environment, due to the immaturity of college students’ moral, inappropriate moral education at school and the new media environment, the moral cognition and moral behavior are not aligned, and the moral subject is absent. The moral education at the virtual space is detached with the moral education from reality, and moral standards are diverse. Therefore, it is imperative to set up correct moral consciousness and cultivate good behavior habits. In this paper, the positive and negative aspects of the influence of we media on ideological and moral outlook of college are analyzed, and the college students’ ideological and moral status in the network we media environment are analyzed. It is pointed out that in the process of shaping the moral outlook for students, school should be responsible for the ideological and moral cultivation, and make the network we media a healthy moral education platform, so as to promote students growth healthier.